Analytics and reports
Live numbers, period trends, the weekly report, CSV and accounting exports, and scheduled summary emails.
The Reports section shows how your business is doing: what is happening right now, how the last days compare with the period before, and this week's revenue. You can also download your data and get summaries by email.
Overview
Open Reports → Overview in the sidebar.
Right now shows live counts: Upcoming confirmed bookings, Open inquiries, people on the Waitlist, Clients and Avg rating (with the number of ratings).
Period insights compares a period with the one just before it. Pick Today, 7d, 30d, 90d or 1y. If you have more than one location, the location picked in the header applies here.
| Figure | Meaning |
|---|---|
| Bookings | Bookings in the period. |
| Revenue collected | The price of bookings in the period that are paid. |
| Average ticket | Average revenue per booking. |
| Hours booked | Total booked time. |
| Cancellation rate and No-show rate | Share of bookings that were cancelled or missed. |
| New customers and Returning customers | First-time and repeat customers. |
Each figure shows the change against the previous period. Below them are a Utilisation heatmap (booked hours by weekday and hour, with your peak hour), Revenue by service, Revenue by resource / coach and By weekday.
With the Memberships & passes module on, a Loyalty block shows total Customers, Repeat customers, Avg spend and your top clients with their segment and last visit.
Weekly report
Open Reports → Weekly. It covers the current week, Sunday to Saturday:
- Week revenue: the price of confirmed and completed bookings this week.
- Utilization, with a link to the full Utilization page.
- Revenue by service for your top six services.
- Bookings by status.
Click Export CSV to download this week's bookings with start time, service, customer, status, party size and amount.
Export your data
On Reports → Overview:
- CSV export: click Export CSV for all bookings or Export clients for your client list. Use these in a spreadsheet or BI tool.
- Accounting export: a monthly ledger of completed transactions with VAT split out. Pick the Month (this month or up to six months back), choose a Format (Merit Aktiva (CSV, ;), SmartAccounts (CSV) or Generic ledger (CSV)) and click Download. The VAT rate comes from your invoice billing settings (24% by default).
Scheduled report emails
Nola can email you a summary without opening the app.
- Open Settings → Notifications.
- Find Scheduled report emails.
- Tick Weekly summary every Monday at 07:00 (bookings, revenue, top services) for last week's bookings, cancellations, no-shows, revenue collected, customers served and top services.
- Tick Daily sheet every morning (today's bookings, in order) for a list of today's bookings in time order, with resource and unpaid markers. Set Send at (hour) (6 by default).
- Add Weekly recipients and Daily recipients as a comma-separated list. Leave them empty to send to the owner.
Times follow your business's time zone.
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