Utilization
See how full your resources are by weekday and hour, compare periods, track no-shows and retention, and save your peak hours.
The Utilization page shows how much of your open time is actually booked, for each resource and each hour of the week. Use it to find quiet hours to fill, busy hours to price or staff differently, and resources that are rarely used.
Open the page and pick a period
- Open Reports → Utilization in the sidebar.
- Set From and To, or click Last 7 days, Last 30 days or Last 90 days. The page opens on the last 30 days.
Everything on the page follows the period you pick.
Key figures
| Figure | Meaning |
|---|---|
| Bookings | Bookings that start in the period, not counting cancelled ones. |
| Utilization | The share of what you offer that is booked. A court, room or trainer is one place for every hour it is open, minus blocked time. A class has as many places as it holds, for as long as it runs, and the places taken count as booked. While a room or trainer is in a class, that time counts once, as the class's places. Bookings that overlap on one resource count that time once. When you have both, the figure is followed by its two parts, for example "Classes 53% full · Courts, rooms and trainers 2%". Today and Reports work it out the same way. |
| No-show rate | Share of bookings marked as no-show. |
| Late-cancel rate | Share of bookings cancelled late, where a late-cancellation fee applied. |
| Revenue | The price of confirmed and completed bookings in the period, paid or not. With more than one currency, one amount per currency. |
| Active players | Distinct people who played, including other players and guests named on bookings. |
| New customers and Returning customers | First-time and repeat customers in the period. |
Compare two periods
- Click Compare to previous period. Nola fills in the same length of time just before your period.
- Adjust Compare from and Compare to if you want a different period, for example the same month last year.
- The key figures now show side by side as Current period and Comparison period.
- Click Stop comparing to go back.
Occupancy heatmap
The Occupancy heatmap opens on All resources and classes, your whole business counted the same way as the figure above. Pick one resource from the menu next to the title to see only that one; each option shows its overall utilization. A class counts every place in it: 8 of 16 places taken is 50%. Rows run from the first to the last hour anything is open. The grid has a column per weekday and a row per hour. Darker cells are more booked, grey cells are closed. Hover over a cell to see how full it is, for example "50% full". Weekdays and hours follow the time zone of the resource's location, or your business's time zone if it has no location.
Revenue and retention
- Revenue by resource, Revenue by service and Revenue by hour show where the money in the period comes from. Revenue by hour uses the hour on the clock at each booking's location.
- When a booking uses more than one resource, Revenue by resource splits its price between them by their hourly rates. A lesson's price is split between the coach and the court, so it is not counted in full for each. If none of the resources has an hourly rate, the price is split equally.
- Retention cohorts group customers by the month of their first booking and show which share of them booked again one, two and three months later (+1 mo, +2 mo, +3 mo). They are worked out from your most recent bookings, so with a long history the oldest months are left out and the card says so.
If a period has more bookings than the report can read at once, a note above the numbers says some of them are too low. Pick a shorter period to count every booking.
Save your peak hours
Peak vs off-peak suggests peak hours for each weekday, based on the booked and open minutes in the period. An hour counts as peak when it is at least 60% as busy as the busiest hour of that day. Days with no bookings show no peak.
- Choose a period that reflects a normal season, such as the last 90 days.
- Check the suggested hours.
- Click Save as peak profile.
The saved profile is used by rules that treat peak and off-peak hours differently, such as court extensions. The page shows when you last saved it. Until you save, nothing uses the suggestion.
Export
Click Export CSV to download the heatmap data for the period: one row per resource, weekday and hour with booked minutes, open minutes and the utilization percentage.
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